Cherry Banner Adverts
Following on from the success of Cherry’s B2C 40 Years of Evolution and B2B Celebrating 40 years magazine campaigns, the Blayney Partnership were commissioned to design and produce a range of animated web banners.
The banners would sit on major PC consumer advisor and sales sites, providing both information and also re-directing the customers to purchase Cherry’s latest products from ecommerce giants, Amazon. It was essential to Cherry that the banners echoed the success of the magazine campaigns and as such had to grab the attention of the consumer on saturated advertising homepages. This was achieved through eye catching animation with optimised file sizes.
