Cherry Evolution Ad Campaign

Cherry peripherals have been evolving for 40 years and have always been a main player in the B2B marketplace.

With other large manufacturers like Logitech, Cherry’s B2C needed major help. Cherry appointed us to create a range of adverts for Stuff Magazine to differentiate their new product range within todays competitive marketplace. Our creative team got to work on a range of concepts using ’40 years of evolution’ as the strap line.

The campaign harnesses Cherry’s dedication and establishment as the original keyboard and mouse manufacturers and uses post prehistoric insects, mammals and reptiles that have also stood the test of time.

Check out the latest Stuff Magazines at most UK stationers to see the campaign.