We love sport at the Blayney Partnership and always get excited when we are asked to produce any creative material, particularly when it’s for an international sporting legend. Ben Cohen MBE instructed us to produce all creative marketing for his testimonial year. Our first task was to produce a 100 page testimonial brochure illustrating Ben’s illustrious career. This collectors piece is filled to the brim with interesting anecdotes involving some of the world’s biggest sports stars.
All sport professionals’ benefit years include a range of prestigious events. As well as creating themes, we also took on the task of marketing the national events with press advertising, radio, internet and large scale outdoor promotions. Each event also required guides, video graphics, and large format graphics.